Email Reboot + Refresh
Here’s a little bonus for you!
One of the things I love to do is take your content (your good, serviceable content) and reboot & refresh it, so that it GRABS readers and doesn’t let go.
Here’s an example of an email I rewrote for a psychologist who helps people live life ‘on purpose’.
Do this now:
- Watch the video to see how I took this email from ‘fine’ to ‘I can’t stop reading!’, the exact changes I made, and why
- Read the full version of both emails, below.
- Scroll down and join the waitlist for my Clickable Content workshop, to see what we could do with YOUR emails
ORIGINAL VERSION
Subj: [Getting You Money Life in order #1] Introduction and the Soul of Money
There’s a Powerball lottery drawing in less than an hour. If you have a ticket and your numbers are selected your winnings will be $435 million and some change. The cash value is just over $200 million. Let’s assume you choose the cash value option.
It’s doubtful that your own current needs (pay off the house, set aside money for retirement, college for kids and grandkids, travel money, extravagant experiences, get a second place somewhere where you love the weather) would exceed $10 million.
What would you do with the remaining $190 million? Would you have the soul to manage what would come next?
You probably have heard about lottery winners who wished they never won. Perhaps you’re thinking, yes, but that wouldn’t happen to me… maybe not… but money narratives are extraordinarily powerful AND tricky. They have ruined many a lovely thing.
Let’s get your money narratives in order.
See you tomorrow.
Julie
PPS Lottery winners who have regrets ~ https://www.businessinsider.com/lottery-winners-lost-everything-2017-8#gerald-muswagon-ended-up-feeling-sorry-for-partying-8
REBOOT + REFRESH VERSION
Subj. [Getting You Money Life in order #1] Introduction and the Soul of Money
What would you do if you won the lottery?
It’s a question we’ve all thought about, isn’t it?
Before you run out and buy a ticket for today’s $435 million Powerball jackpot, let me tell you about Lara and Roger Griffiths.
Lara and Roger were famous among their friends and family for being that couple who never argued. Everyone wanted to be them, especially when they won the $2.76 million lottery jackpot.
Lara and Roger used the money to do some of the things we’ve all dreamed about: buy a fancy house, take some luxury vacations…but even with their new millions, something in their money narrative drove them to buy the cheap home insurance package.
So, when their house caught fire they were left with unmanageable expenses.
And suddenly they weren’t the couple who never fought anymore. They were the couple who fought over everything.
When last seen, Roger was driving his soon-to-be-repossessed Porsche to his new girlfriend’s place, and Lara was selling her story to the tabloids to pay for the divorce.
Money narratives are extraordinarily powerful AND tricky. They have ruined many a lovely thing.
Would you have the soul to manage a massive lottery win? Do you have the soul to manage having ‘enough’?
Let’s get your money narratives in order.
See you on tomorrow’s call.
Julie
ORIGINAL TEXT
Subj: [Getting You Money Life in order #1] Introduction and the Soul of Money
There’s a Powerball lottery drawing in less than an hour. If you have a ticket and your numbers are selected your winnings will be $435 million and some change. The cash value is just over $200 million. Let’s assume you choose the cash value option.
It’s doubtful that your own current needs (pay off the house, set aside money for retirement, college for kids and grandkids, travel money, extravagant experiences, get a second place somewhere where you love the weather) would exceed $10 million.
What would you do with the remaining $190 million? Would you have the soul to manage what would come next?
You probably have heard about lottery winners who wished they never won. Perhaps you’re thinking, yes, but that wouldn’t happen to me… maybe not… but money narratives are extraordinarily powerful AND tricky. They have ruined many a lovely thing.
Let’s get your money narratives in order.
See you tomorrow.
Julie
PPS Lottery winners who have regrets ~ https://www.businessinsider.com/lottery-winners-lost-everything-2017-8#gerald-muswagon-ended-up-feeling-sorry-for-partying-8
Subj. [Getting You Money Life in order #1] Introduction and the Soul of Money
What would you do if you won the lottery?
It’s a question we’ve all thought about, isn’t it?
Before you run out and buy a ticket for today’s $435 million Powerball jackpot, let me tell you about Lara and Roger Griffiths.
Lara and Roger were famous among their friends and family for being that couple who never argued. Everyone wanted to be them, especially when they won the $2.76 million lottery jackpot.
Lara and Roger used the money to do some of the things we’ve all dreamed about: buy a fancy house, take some luxury vacations…but even with their new millions, something in their money narrative drove them to buy the cheap home insurance package.
So, when their house caught fire they were left with unmanageable expenses.
And suddenly they weren’t the couple who never fought anymore. They were the couple who fought over everything.
When last seen, Roger was driving his soon-to-be-repossessed Porsche to his new girlfriend’s place, and Lara was selling her story to the tabloids to pay for the divorce.
Money narratives are extraordinarily powerful AND tricky. They have ruined many a lovely thing.
Would you have the soul to manage a massive lottery win? Do you have the soul to manage having ‘enough’?
Let’s get your money narratives in order.
See you on tomorrow’s call.
Julie